Why is Customer Acquisition One of the Most Important Parts of Any Business
Abstract Customer acquisition cost is an important business metric used to evaluate the cost of acquiring new customers. Understanding the cost of acquiring new customers is critical for marketing ROAS analysis ROAS (Return on Advertising Spend) ROAS (Return on Advertising Spend) is an important metric for e-commerce. Cost-per-install (CPI) is the most basic CAC for …
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